The future of conversion optimization

Ship a winning testevery week.

Sladder pairs a senior CRO team with Lens, our AI engine, to find what costs you sales, design the fix, ship the test — and tell you what to do next. First test live in under 7 days.

Try Lens on your site
Free scan · No account · 30 seconds
< 7 daysto first live experiment
more tests per month
€6,000all-inclusive kickstart
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✦ Try the engine ✦

See what costs you
sales.

Before we walk you through the problem, the method, and the price — run Lens on your own site. It scans your pages, captures friction points, and returns two test ideas ranked by expected impact. No account. No call booked. Just the read-out.

Lens · v2.6 · Live
Engine ready

Enter a URL.
Get two test ideas specific to your site.

Lens reads your layout, your copy, your actual friction points — then proposes tests ranked by expected impact. Works on any CMS.

Free · No account needed · Results in ≈30 seconds

01 — The problem

You know somethingisn't working.

Traffic is there. Your product is good. But visitors leave without buying, and you can't pin down why. You've run a few tests, maybe hired someone. Nothing compounds.

The real problem: no one is running a rigorous, continuous optimization engine on your site. Tests happen in isolation. Learning disappears. The same friction points persist for months.

01

Statistical noise, not decisions

Your A/B tests finish inconclusive — or worse, declare a winner that reverses when deployed. Without rigorous statistics, testing is expensive guessing.

02

Agencies built for billing, not velocity

Six-week onboarding. Quarterly reviews. The first test ships three months after signing. By then the insight is stale and the budget is half spent.

03

Zero compounding

Every agency, every reset starts from zero. The insight from last quarter's test never informs this quarter's hypothesis. You pay for the same discovery twice.

02 — The approach

One team.The whole program.

Strategy, design, code, experimentation, statistical analysis — no handoffs, no gaps. We own the entire CRO lifecycle so you never have to coordinate across vendors again.

ALL IN ONE

We run it. You validate.

Strategy, design, development, A/B testing, analysis — we own the entire CRO cycle, end to end. Your only job: review and approve.

FULL VISIBILITY

Your roadmap. Our commitment.

Every action tracked, every initiative on record. We build your CRO roadmap and stick to it — all visible in the platform, in real time.

ALWAYS ON

Expert execution. Zero overhead.

Code, experimentation, statistical analysis — we carry the full technical depth. No engineers to manage, no tools to configure. You receive the results.

ONE PLATFORM

Built to replace what failed you.

The slow agency, the disconnected tools, the manual reports — Sladder brings everything into one place where strategy, testing, and results actually work together.

03 — Workflow

We move first.You approve what ships.

Our team of CRO strategists, designers, and engineers runs your program continuously. Every initiative is proposed, tracked, and approved inside Sladder — so you keep full visibility without losing any time.

01IDENTIFY

AI reads your site.

Lens scans your pages, captures friction points, and surfaces ranked optimization opportunities — automatically, on every cycle.

Ranked opportunity backlog, ready to brief
02PROPOSE

We design the test.

Our team writes the hypothesis, designs the variant, and proposes it inside Sladder. You review and approve. That's it.

Approved hypothesis + design variant
03EXECUTE

We build and run it.

Development, implementation, traffic allocation — we handle everything. The test goes live without a single line of code from your team.

Live test — zero dev time from your team
04DECIDE

Clear outcome. Every time.

When statistical significance is reached, you get one answer: deploy or don't. No interpretation. No ambiguity. Just a decision.

Ship or kill, with full written rationale
04 — What we do

A full team.A proprietary platform.One fixed price.

Sladder isn't an agency running your tests in off-the-shelf tools. We built the platform our team operates. That eliminates tool overhead, compresses timelines, and makes every test more rigorous from day one.

CapabilityTraditional agencyIn-house teamSladder
Time to first test6 to 8 weeks4 to 6 weeksUnder 1 week
Strategy & ideationYou write the briefsHard to prioritizeWe own it end to end
Statistical rigorBayesian engine, built in
AutomationManual processSpreadsheetsPlatform handles it
TransparencyOpaque processKnowledge walks outReal-time dashboard
Total costHigh retainer + opaque fees3+ FTEsOne fixed price
Clear decisionsDeploy or not, every time
05 — Results

What the numbers say.

Every one of these is measured, in-platform, across brands who've completed the full program. No survey noise. No cherry-picking.

< 1 weekTo first live testMedian time from kickoff
+ 38%CVR improvementAverage across 3-month programs
more experimentsPer month vs. traditional agencies
100%clear decisionsEvery test ends with deploy or don't
Simulate your ROI
06 — Pricing

Fixed price.No surprises.

One flat fee for the first three months. A custom continuous program after that, built on the insights you've already paid to discover.

Recommended
Kickstart — 3 months
€6,000flat

Audit, roadmap, and your first live tests — all designed, built, and analyzed by our team. You start seeing results in week one.

Full CRO audit & prioritized roadmap
Ideation, design & development
Bayesian analysis on every test
Clear deploy/don't on every result
Access to Sladder platform
Works on any CMS
Ongoing program
Custom

The full program, running continuously. Every test builds on the last. Insights compound. Your conversion rate improves quarter over quarter.

Everything in Kickstart
Continuous test pipeline
Each test informed by the last
Quarterly strategy sessions
Want to run your own program? Standalone platform access coming soon.
07 — ROI

Estimate your return.

Enter a few key metrics about your site and our simulator will estimate the impact Sladder could have on your conversions and revenue. Make informed decisions and optimize your digital strategy.

1/2

Your metrics

%
08 — What they say

We went from one test every two months to three per month. The compounding effect on revenue is real.

RD
Romain D.
Head of E-commerce

Finally a team that makes decisions, not just reports. Every test ends with a clear deploy or don't.

SC
Sarah C.
VP Growth

Their platform replaced our weekly status calls. Everything we need is there, in real time.

TK
Thomas K.
CTO

The audit alone was worth it. They found friction points we had been blind to for months.

ML
Marie L.
Marketing Director

We went from one test every two months to three per month. The compounding effect on revenue is real.

RD
Romain D.
Head of E-commerce

Finally a team that makes decisions, not just reports. Every test ends with a clear deploy or don't.

SC
Sarah C.
VP Growth

Their platform replaced our weekly status calls. Everything we need is there, in real time.

TK
Thomas K.
CTO

The audit alone was worth it. They found friction points we had been blind to for months.

ML
Marie L.
Marketing Director

We went from one test every two months to three per month. The compounding effect on revenue is real.

RD
Romain D.
Head of E-commerce

Finally a team that makes decisions, not just reports. Every test ends with a clear deploy or don't.

SC
Sarah C.
VP Growth

Their platform replaced our weekly status calls. Everything we need is there, in real time.

TK
Thomas K.
CTO

The audit alone was worth it. They found friction points we had been blind to for months.

ML
Marie L.
Marketing Director

Concrete solutions that boosted our conversions. Clear, logical, experience-driven.

LB
Louis B.
Founder

They captured the essence of our brand and brought creative ideas that optimized our entire site.

GT
Ghislain T.
COO

Exceptionally positive. Contributions that complemented our vision and moved our metrics.

NF
Nicolas F.
Founder

We finally understand what's happening on our site. The platform gives us visibility we never had before.

PM
Pauline M.
Head of Digital

Concrete solutions that boosted our conversions. Clear, logical, experience-driven.

LB
Louis B.
Founder

They captured the essence of our brand and brought creative ideas that optimized our entire site.

GT
Ghislain T.
COO

Exceptionally positive. Contributions that complemented our vision and moved our metrics.

NF
Nicolas F.
Founder

We finally understand what's happening on our site. The platform gives us visibility we never had before.

PM
Pauline M.
Head of Digital

Concrete solutions that boosted our conversions. Clear, logical, experience-driven.

LB
Louis B.
Founder

They captured the essence of our brand and brought creative ideas that optimized our entire site.

GT
Ghislain T.
COO

Exceptionally positive. Contributions that complemented our vision and moved our metrics.

NF
Nicolas F.
Founder

We finally understand what's happening on our site. The platform gives us visibility we never had before.

PM
Pauline M.
Head of Digital
Scan my site for free
09 — FAQ

Questions beforewe talk?

If you're between €2M and €15M in revenue and running real traffic, you can get from "first call" to "first live test" in under 7 days.

Very little. You review our proposals in Sladder and approve what you want shipped. We handle strategy, design, development, analysis, and recommendations — end to end.

The test you don't runcosts more thanthe one that fails.

Scan my site first